OUR JOURNEY
Bridging the Global Supply Chain
While working deep within the industry, we noticed a recurring gap: many ambitious brands had great marketing but struggled to find unique, high-quality designs. Meanwhile, talented designers and high-spec factories lacked a professional platform to showcase their production-ready work.
We founded White Label Ebike to be that bridge. We combined European engineering standards with deep-rooted manufacturing expertise in Asia to create a marketplace where IP is protected, quality is guaranteed, and brands can scale without the traditional headaches of R&D.
Tim Grootjans
Product Manager & Quality Lead
With a career spent in the technical trenches of e-bike development, Tim ensures that every model on our platform meets the "White Label Standard." His focus is on the frame, the feel, and the future-proofing of every design.
He oversees the curation of our offerings and leads the development of our newest models, ensuring that every e-bike design on our platform meets the high standards our clients expect for their brands.
Yang Yang
Supply Manager & Production Lead
Yang Yang is a Sourcing and Purchasing Specialist with extensive experience across various global industries. At White Label Ebike, Yang Yang is the vital link between our partners, overseeing all communication and production.
She manages the delicate balance between supplier capabilities and client expectations, ensuring that production runs smoothly, deadlines are met, and sourcing remains affordable without ever compromising on the integrity of the build.
Our Journey So Far
